CLIENT SERVICES CATEGORY PLATFORM
Shuyong Jia App Store Optimization Productivity iOS
User Acquisition
(US)

Challenge :
Unzip app is a zip file management tool that can extract ZIP, RAR, 7Z, TAR, GZIP, and all other compressed files. The challenge lied in getting the keywords ranked in a short span of time and increase the organic conversion rate
Results :
650% increase in keywords growth
More than 50% increase in organic conversion rates
Application ranked in the top charts in 18 weeks
67% decrease in CPI

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